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Snapchat has 300+ million monthly active users. Snapchat is the most used platform among 12-24 year olds. There 10+ billion video views daily on Snapchat. App for sending videos and pictures that disappear after being viewed. Instagram has 1 billion monthly active users. The most followed brand on Instagram (outside of the Instagram brand itself) is National Geographic. Many brands are participating through the use of hashtags and posting pictures consumers can relate to. Social sharing app all around pictures and 60 second videos. Facebook has 2.23 billion monthly active users. Users share 1 million links every 20 minutes. Mobile is Facebook’s cash cow with 1.57 billion daily active mobile users. Twitter has 326 million monthly active users. There are 6,000 tweets on average every second. Twitter has over 69 million users in the U.S. Micro blogging social site that limits post to 280 characters. Pinterest has 250 million monthly active users. Largest opportunities on Pinterest are in the home, parenting, beauty, style, and food industries. Social site that is all about discovery. Enjoy!ĭownload Infographic PDF Social Media Comparison Infographic Transcript Pinterest Learn how to best leverage each platform with this social media comparison infographic. With all of the various social media outlets that people are using these days, we thought it would be nice to come up with an infographic that breaks down each of the most popular social outlets into digestible snippets demonstrating advantages of each and how they can be best utilized. Thanks to everyone who has contributed feedback to keep this graphic as accurate as possible. Editor’s Note: We will attempt to keep this updated roughly every six months.